by Robert Montoya | May 6, 2025 | SEO
File Size vs. Image Size: What Matters for SEO? What Is Image Size? Image size (also called image dimensions) refers to the width and height of an image, typically measured in pixels (e.g., 1920×1080 px). It determines how much space the image takes up visually...
by Robert Montoya | Apr 29, 2025 | Link Building
1. Embrace Digital PR for Natural Backlinks Digital PR is the new frontier of link building. Rather than chasing backlinks, focus on creating newsworthy content: Publish research reports or industry studies Launch campaigns with social impact Pitch story ideas to...
by Robert Montoya | Apr 23, 2025 | SEO
1. Understand the Purpose of a Landing Page A landing page is a standalone web page created to promote a specific campaign, offer, or product. Unlike your homepage, a landing page has a singular focus—to drive conversions. Whether you’re collecting emails or...
by Robert Montoya | Apr 16, 2025 | Web Design & Development
What Is cPanel? cPanel is a popular web hosting control panel that simplifies the management of websites, emails, domains, and databases. It provides tools to back up and restore all your site data in just a few clicks. Why You Should Back Up cPanel Regularly Prevents...
by Robert Montoya | Apr 7, 2025 | Challenges and Solutions
How to Point Your Name Server What Is a Name Server? A name server is part of the Domain Name System (DNS) that helps translate your domain name (like yourwebsite.com) into an IP address your web browser can understand. When you change hosting providers or set up your...
by Robert Montoya | Apr 3, 2025 | Web Design & Development
1. Define Your Conversion Goals Start by identifying what a conversion means for your website. It could be a product purchase, newsletter signup, form submission, or free trial registration. Clear goals help guide your optimization efforts and allow you to track...
by Robert Montoya | Mar 25, 2025 | Web Design & Development
1. Prioritize Simple and Intuitive Navigation Straightforward navigation ensures that users can easily find what they’re looking for. Menus should be concise and organized, use familiar labels, and include a visible search function. A well-structured navigation system...
by Robert Montoya | Mar 19, 2025 | Marketing
1. Content Drives Brand Awareness In the digital world, visibility is everything. Consistently publishing high-quality content across platforms increases brand recognition and keeps your business in your audience’s mind. Content helps shape your brand’s voice,...
by Robert Montoya | Mar 12, 2025 | Social Media
1. Define Your Goals and Objectives Before diving into social media marketing, outline what you aim to achieve. Goals should be specific, measurable, achievable, relevant, and time-bound (SMART). Typical social media objectives include: Increasing brand awareness...
by Robert Montoya | Mar 4, 2025 | Marketing
Why Work with a Digital Marketing Agency? Expertise and Industry Knowledge Digital marketing agencies specialize in online marketing strategies, ensuring businesses receive professional guidance and execution. Their teams consist of SEO experts, social media...