by Robert Montoya | Nov 26, 2025 | SEO
1. What Are Keywords? Keywords are words or phrases people use when searching online. In SEO, they help search engines understand what your content is about and match it to relevant queries.For example, if you run a coffee shop, potential keywords could include “best...
by Social Ubiquity | Nov 4, 2025 | SEO
1. Understand Your SEO Goals Before choosing tools, define what you want to achieve: Do you want to improve keyword rankings? Analyze backlinks and competitors? Track organic traffic growth?Your goals determine which features matter most. 2. Know the Different Types...
by Robert Montoya | Sep 9, 2025 | Marketing
1. SEO Is Dead Truth: SEO continues to evolve but remains a cornerstone of digital visibility. Search engines constantly update algorithms, making quality content and technical SEO more important than ever. 2. More Traffic Means More Success Truth: Traffic alone...
by Robert Montoya | May 26, 2025 | Social Media
1. Know Your Audience Inside Out Effective content starts with understanding who you’re talking to. Research your target audience: Demographics and interests Pain points and goals Preferred content formats Use buyer personas to guide tone, format, and messaging....
by Robert Montoya | Mar 12, 2025 | Social Media
1. Define Your Goals and Objectives Before diving into social media marketing, outline what you aim to achieve. Goals should be specific, measurable, achievable, relevant, and time-bound (SMART). Typical social media objectives include: Increasing brand awareness...